Browsing Category : MARKETING

How to make your newsletter outstanding.


Planning your newsletter requires attention to detail. Here are some of our essentials that we have found useful. #1   The subject line should be kept quite short, captivating and punchy. # 2  A reply email address should be friendly or sent to the person who is responsible for marketing. It makes the thought behind the newsletter seem down to…

Read More »

Tips to Maximize Your Pinterest Marketing


Have you thought about using Pinterest to promote your brand? If you already use Pinterest, are you looking to get more pins and repins? Do you want more traffic? Do you want to see your pins pinned more often? Here are some excellent tips to help engage with parents and those interested in your brand through Pinterest marketing. #1 It makes…

Read More »

Ready, Steady Go! Email Marketing Tips


This week we have put together a bite size list of ‘Ready, Steady, Go’ tips for email marketing to communicate with parents, colleagues and authorities. Please do add to our tips if you have had success with any other tips. #1 Always get permission to communicate to parents and key stakeholders. One of the ways we recommend to early years…

Read More »

How newsletters can help you predict the future


As we work with childcare businesses we find those who invest time or resource into the way they communicate and the value of building relationships are embedded into the business. As we know, good communications builds trust and strengthens relationships. However, a childcare business may want to think about a back up plan to ensure that every important person who interacts…

Read More »

Social Media – 6 Check Points To Consider


 It’s a must that we are aware of risks in order to protect our identity, when it comes to working in early years so here are some useful tips to share with you. #1  The entire world can potentially see your social media communications; remember it is your responsibility to create a safe place for children and families. #2  Ask…

Read More »

13 Twitter accounts everyone running a childcare business should follow


Entrepreneurs 1.      Amber Atherton – @AmberAtherton The founder of MyFlashTrash, Amber, has built up a huge Twitter following by being really honest about what it takes to be successful in business. Want to learn some lessons from someone who has created a great business? Follow Amber Atherton. 2.     Karen Brady – @karren_brady As one of Britain’s leading business figures, Karren…

Read More »